Zernio MCP for Instagram

Server URL

Add it as a custom connector or remote MCP server, then sign in with your Zernio account.

or in Claude Code

Instagram MCP server for posts, DMs and insights

Let your agent publish, answer comments and DMs, and read insights through the official Instagram API.

  • Official Instagram API
  • Reels, stories, carousels
  • Comments and DMs

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Instagram MCP servers compared

Publishing, comments, DMs and insights for every account you connect.

Zernio Instagram MCP

  • Official Instagram API, with Meta's permissions already approved

  • Publishing, comments, DMs and insights in one server

  • Many accounts, grouped by client profile

  • Hosted, with OAuth sign-in

Scrapers and self-hosted servers

  • Scrapers read public data and can't post

  • Self-hosted servers need your own Meta app and App Review

  • Usually one account per install

  • DMs and comment automations missing or partial

Tools

Instagram tools your agent can call

Everything Instagram-specific is one search_tools call away.

Publishing

Feed posts, carousels of up to 10 items, reels and stories, now or scheduled. Add collaborators, a first comment, or post a trial reel.

  • posts_create
  • posts_create_post
  • instagram_get_instagram_publishing_limit

Comments

Read the comments on any post, reply to them, hide them or delete them.

  • comments_get_inbox_post_comments
  • comments_reply_to_inbox_post
  • comments_hide_inbox_comment

DMs

Read conversations and reply with text, media, quick replies or buttons.

  • messages_list_inbox_conversations
  • messages_send_inbox_message

Comment to DM

Send a private reply to one commenter, or set a keyword rule that DMs everyone who comments it.

  • comments_send_private_reply_to_comment
  • comment_automations_create_comment_automation

Insights

Account reach and engagement, follower history, audience demographics and story insights.

  • analytics_get_instagram_account_insights
  • analytics_get_instagram_demographics
  • instagram_get_instagram_story_insights

Reel audio and DM setup

Search the audio catalog for a reel, and set the ice breakers people see when they open a new DM.

  • instagram_search_instagram_audio
  • account_settings_set_instagram_ice_breakers
Setup

One URL in your client

  • Connect your Instagram account in Zernio
  • Add the server URL to your client
  • Sign in, or send an API key from an unattended agent
Setup for every client
Claude web, desktop or mobile: Settings → Connectors → Add custom connector Name Zernio URL https://mcp.zernio.com/mcp Sign in with Zernio when asked. No API key needed.
All clients
Example

Ask in plain words. The agent picks the tools.

Every line after the request is a Zernio tool call on Instagram.

Answer the comments you missed

The agent answers questions in public and sends the price list privately to whoever asked.

Claude Code

› claude

Claude Code v2.1.19

Opus 4.5 · Claude Max

~/software

›

✓ comments_get_inbox_post_comments · 38 comments · 9 questions

✓ comments_reply_to_inbox_post · 9 replies

✓ comments_send_private_reply_to_comment · 4 sent

✓ done · 4 private replies used, none retried

Limits

What the Instagram tools won't do

Set by the platform's own API rules, or left out of Zernio on purpose.

Business or Creator accounts

Instagram's API doesn't serve personal accounts. Switching the account type is free in the Instagram app.

A daily publishing cap

Instagram limits posts per account over a rolling 24 hours. The agent can read the remaining quota before it publishes.

The DM window

DM replies must go out within 24 hours of the person's last message, or 7 days with the human agent tag.

One private reply per comment

Instagram allows a single private reply to each comment, within 7 days of it.

Stories need media

A story carries no caption, location or comments, only the image or video.

Your own accounts

Zernio doesn't scrape other people's profiles, followers or posts.

Pricing

The MCP server is free. You pay for API usage.

See pricing

Tool calls bill like the API requests behind them.

Each Instagram account counts as one connected account. The first 2 connected accounts are free, then $6 per account a month, falling to $1 as you add more.

The first 10,000 messages you send each month are free, then $1 per 10,000. Comments and comment replies are free.

Frequently Asked Questions

Give your agent your Instagram accounts

Connect the accounts, add one URL to your client, and ask for the post, the reply or the numbers.

  • Official Instagram API
  • Reels, stories, carousels
  • Comments and DMs