WhatsApp API pricing calculator
Your full monthly WhatsApp bill in any country, at Meta's rates from 1 October 2026.
- Meta rates from 1 Oct 2026
- No markup on Meta
- Every country priced
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Calculator
Price your month
Where your customers are
United States is priced at Meta's North America rate.
Messages delivered per month
Offers and win-backs.
$0.025 eachOrder and account updates.
$0.0034 each, less at volumeOne-time passcodes.
$0.0034 each, less at volumeReplies within 24 hours. First 1,000 per number free.
$0.0034 eachPhone number
Local number in United States, $3.00 a month.
WhatsApp calls per month
Meta blocks business-initiated calls from United States numbers. Customers can still call you.
Per 6-second pulse, by the customer's country.
$0.0121 a minuteFree on Meta's side.
Calls ring on
Zernio's per-second carrier fee for these calls shows on your usage page.
Zernio account
First 2 free, then $6, $3 or $1 per account by volume.
Estimated monthly bill
$255.35/mo
USD, before tax
Meta, billed to your WhatsApp Business Account
$249.10- Marketing5,000 × $0.025$125.00
- Utility10,000 × $0.0034$34.00
- Authentication2,500 × $0.0034$8.50
- Service replies24,000 × $0.0034, after 1,000 free$81.60
Zernio
$6.25- Phone numberLocal number in United States$3.00
- Connected accountYour first 2 accounts are free$0.00
- Messages sent42,500 sent, first 10,000 free$3.25
Meta's list rates from 1 October 2026, with volume tiers.
Excludes the 72-hour free entry point window, Meta Business Agent and taxes.
Meta bills your WhatsApp Business Account directly. Zernio adds no markup.
Service replies are charged from 1 October 2026, after 1,000 free per number.
Rates from Meta's rate card effective 1 October 2026, checked 25 September 2026.
How Meta charges
Four categories, one price per delivered message
Meta charges per delivered message, by category and the recipient's country.
Marketing
Offers and re-engagement. Always charged, with no volume discounts.
Utility
Order and account updates. Volume discounts. Charged inside the 24-hour window from 1 October 2026.
Authentication
One-time passcodes. Volume discounts, plus a higher international rate in some markets.
Service
Free-form replies within 24 hours. Charged from 1 October 2026, after 1,000 free per number each month.
Rate card
Meta's WhatsApp rates by market
USD per delivered message at list rate, effective 1 October 2026.
| Market | Marketing | Utility, auth, service | Calls /min |
|---|---|---|---|
| Argentina | $0.0618 | $0.0260 | $0.0101 |
| Bangladesh | $0.0732 | $0.0037 | $0.0114 |
| Brazil | $0.0625 | $0.0068 | $0.0108 |
| Chile | $0.0889 | $0.0200 | $0.0121 |
| Colombia | $0.0125 | $0.0008 | $0.0111 |
| Egypt | $0.0644 | $0.0036 | $0.0127 |
| France | $0.0859 | $0.0300 | $0.0099 |
| Germany | $0.1365 | $0.0550 | $0.0103 |
| Hong Kong | $0.0732 | $0.0260 | $0.0114 |
| Hungary | $0.0860 | $0.0350 | $0.0095 |
| India | $0.0118 | $0.0014 | $0.0053 |
| Indonesia | $0.0411 | $0.0250 | $0.0242 |
| Iraq | $0.0341 | $0.0079 | $0.0127 |
| Israel | $0.0353 | $0.0053 | $0.0127 |
| Italy | $0.0795 | $0.0300 | $0.0121 |
| Kazakhstan | $0.0604 | $0.0180 | $0.0132 |
| Kuwait | $0.0792 | $0.0440 | $0.0127 |
| Malaysia | $0.0860 | $0.0140 | $0.0108 |
| Mexico | $0.0397 | $0.0085 | $0.0094 |
| Morocco | $0.0414 | $0.0230 | $0.0103 |
| Netherlands | $0.1597 | $0.0500 | $0.0063 |
| Nepal | $0.0732 | $0.0034 | $0.0114 |
| Nigeria | $0.0516 | $0.0067 | $0.0103 |
| Oman | $0.0341 | $0.0247 | $0.0127 |
| Pakistan | $0.0473 | $0.0150 | $0.0119 |
| Peru | $0.0703 | $0.0300 | $0.0121 |
| Poland | $0.0366 | $0.0122 | $0.0095 |
| Qatar | $0.0341 | $0.0120 | $0.0127 |
| Romania | $0.0860 | $0.0290 | $0.0095 |
| Russia | $0.0802 | $0.0400 | $0.0097 |
| Saudi Arabia | $0.0576 | $0.0107 | $0.0127 |
| Singapore | $0.0732 | $0.0160 | $0.0114 |
| South Africa | $0.0379 | $0.0095 | $0.0108 |
| Spain | $0.0707 | $0.0200 | $0.0129 |
| Sri Lanka | $0.0732 | $0.0020 | $0.0114 |
| Turkey | $0.0109 | $0.0009 | $0.0108 |
| Ukraine | $0.0860 | $0.0298 | $0.0095 |
| United Arab Emirates | $0.0576 | $0.0157 | $0.0127 |
| United Kingdom | $0.0635 | $0.0220 | $0.0099 |
| North America | $0.0250 | $0.0034 | $0.0121 |
| Rest of Africa | $0.0225 | $0.0040 | $0.0103 |
| Rest of Asia Pacific | $0.0842 | $0.0113 | $0.0114 |
| Rest of Central & Eastern Europe | $0.0860 | $0.0212 | $0.0095 |
| Rest of Latin America | $0.0740 | $0.0113 | $0.0116 |
| Rest of Middle East | $0.0392 | $0.0091 | $0.0127 |
| Rest of Western Europe | $0.0592 | $0.0171 | $0.0103 |
| Other | $0.0604 | $0.0077 | $0.0132 |
Source: Meta's WhatsApp Business Platform pricing. Meta may change rates on the first day of a quarter.
Frequently Asked Questions
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